Understand Your Earned Media Public
Link Your PR to Your Business Successes
Retarget Your Earned Media Audience
We all intuitively understand the power of earned media, but Cision helps us prove it. We've seen great results using Cision Impact to identify and retarget earned media audiences. Edelman's Performance Communications clients experience 3-5x higher click-through rates (CTRs) and generate up to 12x more return on ad spend (ROAS) by reaching incremental, high-quality audiences for paid activation.
Head of Performance Communications at Edelman