Heute präsentieren wir die Top 50 Content Marketing-Experten auf Twitter in den USA. Wer diese wertvolle Ressource nutzt, kann im Content Marketing, das auch in Deutschland 2015 wichtiger denn je sein wird, der Konkurrenz schon einen Schritt voraus sein.
Wir nutzten unsere CisionPoint Influencer Search und die Keywords “Content Marketing” und “#ContentMarketing” und identifizierten so die größten Influencer, die im letzten Monat zum Thema getweetet haben. Die Top 50 haben wir alphabetisch sortiert. Weitere Influencer finden Sie in der Cision Mediendatenbank.
• Jay Baer @jaybaer
“NY Times best selling author, marketing consultant, keynote speaker. President of Convince & Convert”
Are #Meerkat & #Periscope Good #News or Bad News – #JayToday http://t.co/0BZU8PuIM8
— Jay Baer (@jaybaer) 30. März 2015
• Bernie Borges @bernieborges
“Digital Marketing Agency CEO, Host of Social Business Engine Digital TV show, Blogger, Speaker, Author, Christ follower.”
How prepared are you for Google’s mobilegeddon update April 21st? http://t.co/RTL8CFpYAv #SEO #mobileseo pic.twitter.com/XIilIy9Vi7
— Bernie Borges (@bernieborges) 8. April 2015
• Alina Bradford @alinabradford
“Online content specialist, mom, avid photographer and wife. I write targeted web content, ebooks, whitepapers and more for businesses and publishers.”
26 Creative Ways to Promote Your #Blog and Get More Visitors. Click Here! http://t.co/A1ktxmXux4 #BlogTraffic
— Alina Bradford (@alinabradford) 9. April 2015
• Michael Brenner @BrennerMichael
“Head of Strategy @Newscred. Former VP of Marketing and Content Strategy@SAP. Speaker, Author and Blogger@B2BMKTGInsider.”
How To Measure The Impact Of #ContentMarketing http://t.co/dXAmiz1z2d pic.twitter.com/5MUQ4GNv3A
— Michael Brenner (@BrennerMichael) 8. April 2015
• David Burn @DavidBurn
“Brand builder. Content machine. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild.”
When looking for writers, look for people who can be “high-profit deliverers” rather than “low-profit providers.” http://t.co/wpCRGmlwi9
— David Burn (@davidburn) 8. April 2015
• Brian Clark @brianclark
“CEO Copyblogger Media, hosthttp://rainmaker.fm , evangelisthttp://rainmakerplatform.com.”
Should We Fear Content Shock? (Or Could It Actually Be a Good Thing?) http://t.co/4pueZNBBBE pic.twitter.com/Ipm7C1Zkz6
— Brian Clark (@brianclark) 8. April 2015
• Gini Dietrich @ginidietrich
“CEO Arment Dietrich. Author @spinsucks, blog and book. Co-author Marketing in the Round. Speaker. Avid cyclist. A foodie. Loves shoes & wine.”
Customer-Focused Content Marketing Strategy by @susyneliseduris http://t.co/IoLnLLT82F via @SpinSucks
— Gini Dietrich (@ginidietrich) 9. April 2015
• Bryan Eisenberg @TheGrok
“I have helped thousands of companies improve their marketing & customer experiences since 1998. Keynote speaker & New York Times best selling author.”
Is Your Blog a Lead Generation Machine, if Not Here is Why – http://t.co/VoHPodBlms pic.twitter.com/hiCTYXYZJT
— Bryan Eisenberg (@TheGrok) 5. Februar 2015
• Meryl K Evans @merylkevans
“Writer/editor/social media’r/content marketer (http://meryl.net ). ISTJ. Mom of 3. #BA75. Hearing-free. TV addict who knows too many useless facts.”
Why Your Brain Loves Good Storytelling http://t.co/VEbdUdi68L RT @marissapick In case you were wondering … #contentmarketing
— Meryl K. Evans (@merylkevans) 8. April 2015
• Bob Geller @rgeller
“President of Fusion PR (http://www.FusionPR.com ), news junkie, music lover, dad.”
35 Growth Hacking Tools for Marketers Who Don’t Code via KissMetrics https://t.co/OCijDvL8kn
— Bob Geller (@rgeller) 8. April 2015
• Jeneba Jalloh Ghatt @JenebaSpeaks
“Culture Critic.Wordsmith .Lawyer.Author.Founder.ex-WashTimes. Politic365 & Urban Faith Columnist.WhiteHouse Black Bloggers Summit.Ghatt Media Holdings.Publisher”
From http://t.co/dAMDiWepZn archives:: Content Marketing Secrets: What Makes people Buy Online http://t.co/0FrH0ZXFjq
— Jeneba Jalloh Ghatt (@JenebaSpeaks) 9. April 2015
• Alexis Grant @alexisgrant
“Entrepreneurial writer & digital strategist. Fascinated by the new world of work. Founder of @TheWriteLife and Socialexis, a content marketing biz.”
Content may be king, but promotion is how you get people to read that content: http://t.co/UeaUkqMaEJ #writing #marketing
— Alexis Grant (@alexisgrant) 6. April 2015
• Ally Greer @allygreer
“Director, Community & Content @scoopit| Penn State. geek. sports fanatic. music lover. runner. | I know all the words to We Didn’t Start the Fire.”
I’m the only woman on #MCEOTalk tonight — check out the video: https://t.co/EmfBycVJpO
— Ally Greer (@allygreer) 9. April 2015
• Lin Grensing-Pophal @LinWriter
“Content management/marketing, business journalist, #ASJA and #IABCmember. I love generating results by leveraging content across multiple channels!”
Your Best Bet for Establishing Yourself as a Thought Leader? Content Marketing. @stratcommun http://t.co/RpfRyc1S28
— Lin Grensing-Pophal (@LinWriter) 24. Februar 2015
• Ann Handley @MarketingProfs
“Head of Content here at ‘Profs. I’m waging a war on mediocrity in content.http://www.annhandley.com”
A Writing GPS: The Step-by-Step Guide to Creating Your Next Piece of Content [Infographic] http://t.co/LBmPevMVR2 pic.twitter.com/YwImxQdSNf
— Ann Handley (@MarketingProfs) 8. April 2015
• Ryan Hanley @RyanHanley_com
“Find your audience, tell your story and win the battle for attention online. Listen to the Content Warfare Podcast here: http://goo.gl/pPZ1LB”
How to Build an Audience with Jeffrey Rohrs | #75 Content Warfare TV http://t.co/klckUAWSyx
— Ryan Hanley (@RyanHanley_Com) 8. April 2015
• Kathryn Hawkins @kathrynhawkins
“Principal at Eucalypt Media, a content marketing agency. Helping companies and organizations all over the world captivate audiences with their stories.”
Why content marketing is important even for referral-based businesses: http://t.co/8Df7cpspDh
— Kathryn Hawkins (@kathrynhawkins) 8. April 2015
• John Haydon @johnhaydon
“Dad first • Digital PR and fundraising for smart nonprofits • Author #FacebookMarketing for Dummies http://fbm4d.com •#GivingTuesday”
Top 5 Nonprofit Email Newsletter Mistakes http://t.co/LA3DbdsLz7
— ☼ John Haydon (@johnhaydon) 8. April 2015
• Kristi Hines @kikolani
“Freelance writer and blogger. Interests include business, marketing, psychology, photography, and tennis. Questions? Tweet me or visit http://kristihines.com”
5 Blog Post Types That Will Grow Your Traffic http://t.co/OKgmvQMWpn
— Kristi Hines (@kikolani) 8. April 2015
• John Jantsch @ducttape
“Small business marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Referral Engine and The Commitment Engine.”
The Most Excellent Qualities of Shareable Content – good stuff from @tadasunshine – http://t.co/cnQHvha8Ty
— John Jantsch (@ducttape) 6. April 2015
• Jeff Korhan @jeffkorhan
“Marketing Keynote Speaker and Coach for Small Business. Author of Built-In Social [ http://www.builtinsocial.com ] and Podcast Host [ http://www.thisoldnewbusiness.com ]”
Why Capturing Ideas Is Essential to Your Content Strategy and Organic Search: http://t.co/R2kjGTuxKi pic.twitter.com/SlMi5r9fUR
— Brian Clark (@brianclark) 7. April 2015
• Shelly Kramer @ShellyKramer
“Marketing/brand strategist, idea generator, digital content magician, scribbler, information junkie. Luv MilkDuds+Beer. Member of Oversharers Anonymous.”
Anatomy of a Great Blog Post: Are You in Good Shape? http://t.co/L3TnmR0ukj via @kathikruse
— Shelly Kramer (@ShellyKramer) 7. April 2015
• Joe Lazauskas @JoeLazauskas
“WHOOOOOOOOOO!!! (Editor in Chief @Contently)”
25 Stats Content Marketers Need to Know http://t.co/OQLHTYW36u via @contently
— Joe Lazauskas (@JoeLazauskas) 8. April 2015
• Rebecca Lieb @lieblink
“all media, all the time – @AltimeterGroup analyst covering digital advertising, media & content”
Don’t just dive headfirst into #ContentMarketing. Create clear, measurable goals! http://t.co/sjXMxWV5pm via @lieblink
— Andy Chan (@andreakchan) 8. April 2015
• Geoff Livingston @geoffliving
“Founder of @Tenacity5Media. Author. Photographer – http://365fullframe.com . Avatar by @cademartin.”
5 Essential Tips For Photographing DC’s Cherry Blossoms http://t.co/8IzktTlIEW via @HuffPostDC
— Geoff Livingston (@geoffliving) 2. April 2015
• Kari Lloyd @Kari_Lloyd
“Writer. Content & SEO Ninja. Currently using my strange and terrible power at @VonageBiz.”
8 Brilliant #ContentMarketing Innovations… another great piece by @neilpatel via @CMIContent http://t.co/NeW51yrxmt
— Kari Lloyd (@Kari_Lloyd) 31. März 2015
• Stephanie Losee @slosee
“Dell Managing Editor, branded content geek, intrapreneur, de-jargonator and journalist re-jobinator”
Find out why journos should care about #BrandJournalism at my @spj_tweets conference panel on 4/18 in SF http://t.co/RTGic8nXPO
— Stephanie Losee (@slosee) 8. April 2015
• Michelle Manafy @michellemanafy
“Editorial director, Digital Content Next. Digital media industry thinker, speaker, writer.”
USA Today’s David Callaway on “gamifying” the news http://t.co/U5NYR9yYSz @USATODAY @Gannett
— Michelle Manafy (@michellemanafy) 8. April 2015
• Drew McLellan @DrewMcLellan
“Owner of Agency Management Institute (formerly AMR) and McLellan Marketing Group, author, speaker, blogger but mostly Dad”
Want to earn your MBA in blogging? http://t.co/dSky87UusS
— Drew McLellan (@DrewMcLellan) 9. April 2015
• Tabitha Naylor @tabithanaylor
“Seasoned sales and marketing pro who not only appreciates the importance of good marketing, but can deliver it as well.”
How Your Marketing Team Can Help Sales Close More Deals http://t.co/nxi0HQqLJY #marketers #marketing
— Tabitha Naylor (@tabithanaylor) 8. April 2015
• Michael Neubarth @MichaelNeubarth
“Tech Marketer, Analyst, Journalist”
Awesome product content marketing tips http://t.co/AwrzwVF0Wx #marketing #contentmarketing #B2B #digitalmarketing #inboundmarketing #smm
— Michael Neubarth (@MichaelNeubarth) 8. April 2015
• Syed Noman Ali @ITSocialGuide
“I would love to help Stratup to initiate Business and Brands through Search Engine and Social Media space #Blogger at @Socialhun8 Web Strategist at @Cygnismedia”
Share With Flair (And Boost Your Reputation) in 4 Steps by @jeanmariedion: Don’t just copy content;… http://t.co/bGWqtp1khq #SEJournal
— Syed Noman Ali (@ITSocialGuide) 1. April 2015
• Lee Odden @leeodden
“CEO @TopRank Online Marketing. Author, Speaker & Consultant for B2B Content Marketing, Social Media, PR & Search. Proud Dad, World Traveler, Foodie, Beardie.”
Content Marketing Tools A to Z (and then some): http://t.co/2R7ytj0Ia8
— Lee Odden (@leeodden) 8. April 2015
• Steve Olenski @steveolenski
“@Forbes @HuffPost @BusinessInsider (among others) contributor – Writer/Social Junkie/Massive Coffee Imbiber-@OracleMktgCloud Sr Writer-All Tweets are mine.”
“11 Quotes Guaranteed to Make You a Better Marketer” by @hissingkitty on @LinkedIn http://t.co/F0bLWP7LBX
— steve olenski (@steveolenski) 8. April 2015
• Nancy Shonka Padberg @NancyPadberg
“VP Global Marketing Scoopshot, BOD Navigate Boomer Media, BOD Pepperdine University Alum, Speaker, Former Big 12 Golfer, Kappa Delta, MBA, Empowering others”
As a marketer, you should always be thinking – What does my audience care about? #marketing #digital #CMO #CEO #insights
— Nancy Shonka Padberg (@NancyPadberg) 6. April 2015
• Ryan Petersen @RyanPete
“Head of CDW’s content marketing program and editor in chief of BizTech, FedTech, StateTech, EdTech: K-12 and EdTech: Higher Education magazines”
Hilarious and an innovative example of #contentmarketing. If We Spoke In Real Life How We Do In Emails http://t.co/yCFij3nawS via @bustle
— Ryan Petersen (@RyanPete) 8. April 2015
• Lisa Petrilli @LisaPetrilli
“Forbes Top 50 CMO, CMO Vanda Inc., Leadership Exec/Consultant, Passion: Visionary Leadership! Author: The Introvert’s Guide to Success in Business & Leadership”
The Two Best Questions Millennials Can Ask Older Leaders http://t.co/c6xAviRMAv via @ThinDifference
— Lisa Petrilli (@LisaPetrilli) 8. April 2015
• Joe Pulizzi @JoePulizzi
“Content Marketing Institute (@CMIContent) and Content Marketing World #cmworld. Author, Epic Content Marketing. #orangehttps://plus.google.com/+JoePulizzi ?”
Woo hoo! It’s official! Actor @JohnCleese is headed to #CLE to keynote #CMWorld 2015! http://t.co/A60nkY8Bpf pic.twitter.com/l988GHn49U
— Joe Pulizzi (@JoePulizzi) 9. Februar 2015
• Mark Ragan @MarkRaganCEO
“CEO of Ragan Communications. Publisher of @PRDaily, @RaganComms, @RaganHealth, HR Communication.”
7 free tools to attract readers to your blog http://t.co/vcbX44vWnr
— Mark Ragan (@MarkRaganCEO) 9. April 2015
• Francisco Rosales @socialmouths
“I help entrepreneurs and small businesses turn their vanilla web presence into a profit powerhouse. Caffeine addict and Fan of Dr. Sheldon Cooper. Bazinga!”
How To Communicate Effectively With Your Blog Readers http://t.co/m31bDXjctr @CoSchedule
— Francisco Rosales (@socialmouths) 9. April 2015
• Barbara Rozgonyi @wiredprworks
Speaker / Trainer / Engine | Top 50 #Blogger | Hashtag Lover 
#LinkedIn #Chicago #PR #SocialMedia #Rockstar #EventProfs # #MPI #Entrepreneur #Photography”
Pitch Perfect: 9 Do's & 6 Don'ts of Great Presentations http://t.co/xwOjxivxzK
— Barbara Rozgonyi (@wiredprworks) 8. April 2015
• Ruben Sanchez @CentralSQ
“Director of Marketing at http://www.Skyword.com , former RKG, Babson MBA, Hermano, Marked to Market. My tweets.”
6 Companies That Are Dominating Content Marketing http://t.co/AfcFsKKo3V
— Ruben Sanchez (@CentralSQ) 2. April 2015
• Mike Sansone @mikesansone
“#SmallBusiness Dev – I help small business in building a better presence online & offline. Blog athttp://www.ConverStations.com Also follow@smallbiztracks”
THINK: 8 Things Most Businesses Forget When Launching a Website http://t.co/rEuPqdRSGB by @PaulatDeluxe on @deluxecorp
— Mike Sansone (@mikesansone) 8. April 2015
• Neal Schaffer @NealSchaffer
“Author, @MaxYourSocial | Founder@msocialbusiness | Trilingual Social Media Strategy Consultant, Coach, and Speaker”
What Marketers Can Learn from Instagram Stars http://t.co/Ai6ru4gIBf via @adage
— Neal Schaffer (@NealSchaffer) 8. April 2015
• Bill Slawski @bill_slawski
“Passionate about search, semantic web, patents, the environment, music, and life. Director of Search at Go Fish Digital.(SEO 17 yrs) Tweets aren’t endorsements.”
50 Ecommerce Experts You Need To Follow And Their Very Best Advice http://t.co/4u4jjBBK0l via @ecomplatforms (Thanks for including me here!)
— Bill Slawski (@bill_slawski) 6. April 2015
• Ann Smarty @seosmarty
“#Blogger | Founder http://MyBlogU.com | Co-founder #VCBuzz | Brand manager @NinjasMarketing +If all you need is SEO, follow @annsmarty [I tweet a lot!]”
My First Web Site Was… – http://t.co/uKTeFupgty We are sharing our first loves. #firstwebsite #wayback #memories
— Kim Krause Berg (@kim_cre8pc) 7. April 2015
• Mari Smith @marismith
“Facebook Marketing Expert, Social Media Thought Leader, Globe-trotting Speaker, Author. ‘Mari like Ferrari’. ? Meet me in San Diego!”
Why Influencer Marketing is the New Content King http://t.co/cGkpjlL4Yx via @socialtimes | Great infographic!
— Mari Smith (@MariSmith) 7. April 2015
• Stanford Smith @pushingsocial
“Obsessed with content marketing, blog promotion, blog marketing, and blog design. Let’s Talk: https://clarity.fm/stansmith”
Content marketing lessons from the Singtel-Gushcloud saga http://t.co/jlTc8OKpIu #contentmarketing
— Stanford Smith (@pushingsocial) 9. April 2015
• Denise Wakeman @DeniseWakeman
“Your Adventure in Visibility starts here… http://boostyourvisibility.com … get on the path to getting more traffic, better clients and bigger opportunities.”
It's time to standout! 30 days to better visibility on the Web.
Learn more >> http://t.co/4vv15onBTN pic.twitter.com/zbE8PGSyvu
— Denise Wakeman (@DeniseWakeman) 3. April 2015
• Peter Winick @PeterWinick
“Deep expertise in helping those with deep expertise.”
How often do you update your content so it's fresh and relevant? http://t.co/gBvj9NNJrz #thoughtleadership #contentmarketing
— Peter Winick (@PeterWinick) 9. April 2015
